Nait Polytechnic Institute Digital Marketing Instructor

I had the pleasure of collaborating with NAIT previously, delivering guest lectures on digital marketing development. When the opportunity arose to join NAIT as an instructor in their Continuing Education Department, I was thrilled have the chance to guide and mentor students through a comprehensive digital program designed to empower them for success in their digital careers.

Starting in the fall of 2021, I joined NAIT’s Continuing Education Department as an instructor, becoming an integral part of their esteemed faculty.

In partnership with The Digital Marketing Institute, NAIT offers an exceptional training program that covers a wide range of topics, providing students with a holistic understanding of digital marketing practices. The classes are carefully designed to equip students with practical skills and expertise necessary for achieving growth and advancement in the field.

Throughout the program, students delve into various areas of digital marketing, exploring subjects such as digital ads, basic website development, search engine optimization (SEO), email marketing, social media management, content marketing, analytics, and more. The curriculum is meticulously crafted to ensure that students gain comprehensive knowledge and hands-on experience in these critical domains. With class sizes of up to 20 students, the program fosters an interactive and collaborative learning environment. 

Practical application is a key component of the program. Students have the opportunity to apply their learning through hands-on projects and real-world case studies. They are guided through the process of developing and implementing multi-channel marketing campaigns, creating engaging content, optimizing websites for search engines, managing social media platforms, leveraging email marketing techniques, and analyzing campaign performance. This practical experience ensures that students not only acquire theoretical knowledge but also develop the skills necessary to succeed in today’s digital landscape.

I am honored to be part of NAIT’s Continuing Education Department, contributing to the growth and development of aspiring digital marketers. Witnessing the transformation of students into skilled professionals who are ready to make an impact in the digital world was a fantastic experience.